Wright Design was given the design brief to change the perception of the carbonated drinks machine using a glass bottle for Soda-Club.
Great consideration was taken to create a sophisticated and desirable product, while ensuring the safety of the user. The distinctive style, colours and high quality materials such as brushed Stainless Steel and a glass bottle differentiated the design from competitor’s machines, giving an upmarket appeal.

‘Soda Club has worked with Wright Design for many years and we have developed as a team, with an understanding of the requirements of one another. An understanding of our market place has evolved and design has been supported with input on manufacture and sourcing options. The loop has been completed by consideration of the product branding and presentation.’
Design Manager, Soda-Club

back

view images